Research Catalog

How marketing works: practical readings. Edited by Paul T. McElhiney and Henry S. Ang.

Title
How marketing works: practical readings. Edited by Paul T. McElhiney and Henry S. Ang.
Author
McElhiney, Paul T.
Publication
Dubuque, Iowa, Kendall/Hunt Pub. Co. [1971]

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Details

Additional Authors
Ang, Henry S., 1925-
Description
vii, 150 p.; 28 cm.
Subject
Call Number
JLF 71-242
LCCN
76141177
OCLC
NYPG710603398-B
Author
McElhiney, Paul T. Compiler
Title
How marketing works: practical readings. Edited by Paul T. McElhiney and Henry S. Ang.
Imprint
Dubuque, Iowa, Kendall/Hunt Pub. Co. [1971]
Added Author
Ang, Henry S., 1925-
Research Call Number
JLF 71-242
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