Research Catalog
Attitudes and persuasion : classic and contemporary approaches / Richard E. Petty, John T. Cacioppo.
- Title
- Attitudes and persuasion : classic and contemporary approaches / Richard E. Petty, John T. Cacioppo.
- Author
- Petty, Richard E.
- Publication
- Boulder, Colo. : Westview Press, 1996.
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Not available - Please for assistance. | Text | Request in advance | BF323.C5 P47 1996 | Off-site |
Details
- Additional Authors
- Cacioppo, John T., 1951-2018
- Description
- xvii, 314 : ill.; 24 cm.
- Summary
- This classic text surveys a number of different theoretical approaches to the related phenomena of attitude and belief change. These theories are grouped into seven major approaches, each presented and evaluated in a separate chapter. Each contributes in an important way to a complete understanding of the persuasion process. Appropriate for both upper level undergraduates and graduates in the social sciences.
- Subjects
- Note
- Dubuque, Iowa : W.C. Brown Co. Publishers, c1981.
- Bibliography (note)
- Includes bibliographical references and index.
- Processing Action (note)
- committed to retain
- Contents
- Introduction to attitudes and persuasion -- Conditioning and modeling approaches -- The message-learning approach -- Judgmental approaches -- Motivational approaches -- Attributional approaches -- Combinatory approaches -- Self-persuasion approaches -- Epilog: a general framework for understanding attitude change processes.
- ISBN
- 081333005X
- LCCN
- ^^^96000413^
- OCLC
- 34115451
- SCSB-12282130
- Owning Institutions
- Harvard Library