Research Catalog

Squeezed : what you don't know about orange juice

Title
Squeezed : what you don't know about orange juice / Alissa Hamilton.
Author
Hamilton, Alissa.
Publication
New Haven : Yale University Press, [2009], ©2009.

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StatusFormatAccessCall NumberItem Location
TextRequest in advance HD9348.5.O723 H35 2009Off-site

Details

Description
xxvii, 247 pages, 8 unnumbered pages of plates : illustrations; 22 cm.
Series Statement
Yale agrarian studies series
Uniform Title
Yale agrarian studies.
Subjects
Bibliography (note)
  • Includes bibliographical references (p. [215]-232) and index.
Contents
Pt. I. The Growth of Florida's Orange Juice Industry -- 1. The Seeds of Florida's Sunshine Tree -- 2. The Twentieth-Century Squeeze -- 3. The Power of Promotion -- Pt. II. Developing Orange Juice Standards of Identity -- 4. Introducing the FDA Standard of Identity -- 5. Capturing the Interest of the Orange Juice Consumer -- 6. Regulating Knowledge: The Case of Pasteurized Orange Juice -- 7. Regulating Misleading Orange Juice Labeling -- 8. Regulating Content -- 9. Regulating the Essence of Orange Juice -- Pt. III. Florida's Orange Juice Industry Post-1960 -- 10. Processed Orange Juice Hits Florida -- 11. NFC Orange Juice Pours into the Nation -- 12. The Orange Juice Wars -- 13. Fabricating Fresh -- 14. Moving Beyond the Standard of Identity -- 15. Pleasing Mrs. Smith -- Pt. IV. Orange Juice in the Twenty-First Century -- 16. Where To? -- 17. Orange Juice Speaks Volumes -- 18. The Right Fight -- Photographs follow page 104.
ISBN
  • 9780300124712 (hardcover : alk. paper)
  • 0300124716 (hardcover : alk. paper)
LCCN
  • 2008049893
  • 40016707593
OCLC
  • ocn262432340
  • 262432340
  • SCSB-5470078
Owning Institutions
Columbia University Libraries