Evaluation of a special promotional campaign for frozen concentrated orange juice
- Title
- Evaluation of a special promotional campaign for frozen concentrated orange juice / [by Peter L. Henderson and M. Elton Thigpen].
- Author
- Henderson, Peter Louis, 1918-
- Publication
- Washington, D.C. : U.S. Department of Agriculture, Marketing Economics Division, Economic Research Service, 1965.
Details
- Additional Authors
- Description
- iv, 29 pages : illustrations; 26 cm.
- Series Statement
- Marketing research report ; no. 693
- Uniform Title
- Marketing research report ; no. 693.
- Alternative Title
- Frozen concentrated orange juice.
- Subject
- Note
- OCLC