- Additional Authors
- EBSCOhost
- Found In
- Springer Nature eBook
- Description
- 1 online resource.
- Series Statement
- Future of Business and Finance
- Uniform Title
- Future of business and finance.
- Subjects
- Reproduction (note)
- Contents
- Intro -- Preface -- References -- Contents -- List of Figures -- 1: Introduction: What Is at Stake? -- References -- Part I: Remapping the Public Sphere -- 2: Understanding the Public Sphere -- 2.1 Why the Public Sphere Is So Relevant for CPR -- 2.2 The Public Sphere and Its Actors -- 2.2.1 The State: A Declining Capacity to Act -- 2.2.2 Society: Citizens and Consumers Have Ever Higher Expectations -- 2.2.3 Business: Companies Lack a Political Self-Image -- 2.3 Fear of Contact: What Makes Entrepreneurs and What Makes Politicians Tick? -- 2.4 Lobbying Is on the Defensive
- 2.5 The Regulatory Framework: Fundamentals of Democratic Constitutionality -- 2.6 The Mental Parameters: Political Values and An Ethos of Supporting the State -- References -- 3: Revitalizing the Public Sphere -- 3.1 Regaining the Capacity to Act: The Concept of Governance -- 3.2 Democratic Resilience Through Personal and Political Education -- 3.3 Recognizing Debate as the Heart of Democracy -- 3.4 Successful Leadership Needs Elites -- 3.5 Societal Actors and Their Political Role -- 3.6 Lessons Learnt: The Case of Pegida in Saxony -- 3.7 A Call to Action for the Whole Society -- References
- Part II: Taking a Stance: Corporate Political Responsibility (CPR) -- 4: Why Businesses Need a Political Stance -- 4.1 For the Stateś Capacity to Act, Businesses Are a Problem and a Promise -- 4.2 Broadening the Concept of the Political: Politics is More Than Party Politics -- 4.3 Broadening the Concept of Investment: Invest Politically -- 4.4 Legitimacy: Respect the Primacy of the Political -- 4.5 Concepts of Social Responsibility -- 4.5.1 Corporate Social Responsibility (CSR): Currently the Leading Concept -- 4.5.2 Other Established Concepts
- 4.5.3 More Recent Concepts: Political Responsibility Is Becoming More Important -- 4.6 CPR: The Next Big Thing -- 4.6.1 CPR in the Context of Other Concepts -- 4.6.2 From Taking a Stance to Political Branding -- 4.7 The Advantages of Taking a Stance, or CPR as a Business Case -- 4.7.1 Differentiation and Purpose of a Brand -- 4.7.2 Responsibility for the Political Order as a Condition for Entrepreneurial Success -- 4.7.3 Attitude and Practical Wisdom -- 4.7.4 Strategic Added Value -- 4.7.5 What CPR Means for the Public Affairs Industry -- 4.7.6 The Advantages of CPR in a Nutshell -- References
- Part III: Implementing a Stance: Political Branding -- 5: Creating the Political Brand -- 5.1 What Is a Brand? And What Is Its Political Dimension? -- 5.2 Taking Stock: Identify ̀Loose Endś -- 5.3 Developing the Brand Essence: The ̀S̀trength Filter Method́́ -- References -- 6: Managing the Political Brand -- 6.1 Leadership through CEO Activism -- 6.2 Creating Internal Support Through Mainstreaming -- 6.3 Companies as Focal Institutions of Social Learning -- 6.4 Sustainable Development Goals -- 6.5 The Honorable Merchant -- 6.6 The CPR Fields of Action -- 6.6.1 Responsible Lobbying
- ISBN
- 9783662621226
- 3662621223
- 9783662621219 (canceled/invalid)
- LCCN
- 10.1007/978-3-662-62122-6
- OCLC
- om798809218
- Author
Bohnen, Johannes.
- Title
Corporate political responsibility : how businesses can strengthen democracy for mutual benefit / Johannes Bohnen.
- Imprint
Berlin : Springer, 2021.
- Type of Content
text
- Type of Medium
computer
- Type of Carrier
online resource
- Digital File Characteristics
text file PDF
- Series
Future of Business and Finance
Future of business and finance.
- Reproduction
Electronic reproduction. Ipswich, MA Available via World Wide Web.
- Source of description
Online resource; title from PDF title page (SpringerLink, viewed January 14, 2021).
- Connect to:
- Added Author
EBSCOhost
- Found In:
Springer Nature eBook
- Other Form:
Original 3662621215 9783662621219
- Other Standard Identifier
10.1007/978-3-662-62122-6 doi