This September, The New York Public Library is partnering with Morgan Stanley to put the spotlight on reading in Times Square.

The Library Shines Bright in Times Square

This September, The New York Public Library is partnering with Morgan Stanley to put the spotlight on reading. For the entire month, the Library’s “Reading Takes You Places” campaign will be featured on Morgan Stanley’s screens located in the heart of Times Square.
The campaign is another reminder that a free library card is your key to everything The New York Public Library has to offer. You can use it to borrow books and e-books, download digital media, access online databases, and much more!
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Any person who lives, works, attends school, or pays property taxes in New York State is eligible for a free NYPL card, <a href="/librarycard" rel="nofollow">so apply for a library card today</a>.
The Library is grateful to Morgan Stanley for the opportunity to celebrate National Library Card Sign-Up Month. 
The Empire State Building name and image is a registered trademark of ESRT Empire State Building, L.L.C and is used with permission.