Science, Industry and Business Library
Prospecting for Business Information
Getting Started
Company Basics
Primary Information
Media and News Coverage
Peers, Analysts, and Consumers
HOME DISCUSSION GLOSSARY
Module 4: Secondary Information: MEDIA COVERAGE/NEWS UPDATES

Industry Publications

Locating Industry Publications

Evaluating the Information Providers

Assessment


Assesment

Before you move on to module 5, complete the following activities:

Answer these questions about the model company you chose to research at the end of Module 1.

1. Use a news database, the company's website or other internet sites to locate a press release issued by the company you are researching.

2. Use a news database or a local or national newspaper (online or in print) to find news articles about the company you are researching.

3. If the press release and the news article are about the same topic, compare differences in both style and content.

Module 4 At-a-Glance: Go to this page that summarizes the key points and use your browser's print button to print it out.



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