Science, Industry and Business Library
This book was found in 1995 by SIBL construction workers in the basement
of the former B. Altman building. It was published in 1914 to celebrate the
opening of the B. Altman & Co. department store.
B. ALTMAN & CO.
Enlarged Store
Fifth Avenue - Madison Avenue
Thirty-fourth and Thirty-Fifth Streets
New York
Copyright 1914
Table of Contents
Introduction
Opening of the Fifth Avenue Store
Comfort and Shopping Convenience of
Patrons
The Main Floor
Silks and Velvets; Laces, Embroideries and trimmings; Veilings;
Women's Neckware; Ribbons; Gloves and Hosiery; Millinery (including
Misses' and Girls' Hats); Black and Colored Dress Goods; White
Goods and Cotton Dress Goods; Linings and Notions; Umbrellas;
Handkerchiefs; Jewelry and Silverware; Toilet Articles; Leather
Goods; Stationery and Engraving; Cameras and Specialties; Men's
Furnishings and Underwear; Men's Hats, Coats and Shoes
The Second Floor
Women's Blouses; Bathing Costumes; women's, Misses' and Children's
Shoes; Misses' and Small Women's Attire; Girl's and children's
Dresses and Coats; Women's French and American-made Underwear;
Women's Knit Underwear; Corsets; Misses' and Children's Underwear;
Infants' and Little Children's Wear and Nursery Furnishings;
Colored Petticoats; Sweaters and Shawls; House Dresses, Aprons,
Maids' Dresses and Caps and Nurses' Uniforms; Young Men's and Boys'
Clothing; Boys' Furnishings
The Third Floor
Women's Ready-to-wear Suits and Dresses; Women's, Misses' and
Children's Riding Habits; Dressmaking; Mourning; Women's Coats and
Wraps; Women's House Gowns; Women's Cotton and Linen Dresses; Furs
and Fur Garments; Trimmed Millinery
The Fourth Floor
Interior Decoration; Lace Curtains and Decorative Laces;
Upholsteries; Art Objects, Bric-a-brac and Lamps; Household and
Decorative Linens; Blankets and Domestics; Fancy Needlework
The Fifth Floor
Oriental, European and American Rugs; Wholesale Upholsteries;
Women's Writing and Rest Rooms; Public Telephones; Information
Bureau; Executive Offices; General Offices
The Welfare of Employees
The Upper Floors
Below Street Level
Conclusion