Class Descriptions

About SIBL Classes | Class Descriptions | Schedule | What's New | Feedback

Research Skills

Advertising Research for Business
Description: Presents a synergistic approach to doing an advertising plan for your small business: from doing background market research to choosing the right information sources and finally designing an effective advertising plan

Factiva: A Global News & Business Powerhouse
Description: Search 9,000 publications from 118 countries in 22 languages. Explore Factiva's worldwide content and special search features to locate global news coverage, industry analyses, company profiles, market research, investment reports, and television and radio transcripts.
Prerequisite: basic computer skills

Finding Science Research using Web of Science Database
Description: This class will introduce you to hands-on searching in Web of Science, the largest science database in the world. In addition to searching features and strategies, the class will cover cited reference searching, a unique search method for locating all the science articles that have cited a particular article or scientist’s research. Web of Science has three multi-disciplinary databases, which can be search simultaneously: Science Citation Index, Social Sciences Citation Index, and Arts & Humanities Citation Index. Dates of coverage: Science Citation Index -1900-present, Social Sciences Citation Index (SSCI)--1956-present, Arts & Humanities Citation Index (A&HCI)--1975-present

NYPL's New Catalog: Features & Searching
Description: NYPL's new catalog combines the LEO and CATNYP catalogs into one catalog to search for books, DVD's, journal titles, government publications, and other resources. This class will take you on a tour of the new catalog's features, and hands-on searching to explore strategies to help you find the library materials you need.

RefUSA: Company Information for Job Hunting & Business Leads
Description: Learn about using RefUSA, an online company directory, to customize your company list, using research strategies, and locate the desirable companies to contact for employment or business leads. Bring a flashdrive to download your search results!

Researching the 5 P's of Your Marketing Plan: Product, People, Price, Place, Promotion
Description: The secret of making people want your products and services is in the 5 P's of marketing: product, people, price, place and promotion. This class will show you how to research each of the 5 P's to help you arrive at informed marketing decisions, increasing the potential for your business to grow.

Science Journals & News from Home via NYPL Science Databases
Description: Interested in current science and technology research – beyond the Internet and daily newspapers? Did you know you have access to thousands of articles published in over a thousand science and technology journals from your own Home computer with your NYPL library card? This class is an introduction to finding science and technology news and journals using NYPL databases that you connect to from your Home computer with your library card. Class will explore special features and the array of subject areas and publications. You can read current research on new energy sources, the environment, health, computer technologies, biology, medicine, astronomy, physics, psychology, engineering, and much more!

Spotlight on Business and Company Resource Center
Description: An introduction to searching Business and Company Resource Center. This database provides information on a variety of topics including company profiles, executives, mergers & acquisitions, ticker symbols, news & magazine articles, company histories and chronologies, financials, balance sheets, financial ratios, rankings, products & brands, Industry overviews and associations.
Prerequisite: Basic Computer Skills