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Marketing on the Internet: Where to Begin
In this workshop Jennifer Shaheen, The Technology Therapist®, will introduce you to the different online strategies that are available to market your business online. You will walk away with an understanding of: How to research different online marketing tactics • How to evaluate where your audience is • What strategies exist • Budgets needed for different initiatives • Measuring success and being focused
Jennifer Shaheen is an expert at helping small and mid-sized businesses harness current technology to thrive in today’s marketplace. Her company, The Technology Therapy Group, empowers small businesses to market their products and services by capitalizing on everything the Web has to offer.
Jennifer writes an award-nominated business blog, is a columnist for Entrepreneur Magazine, and a contributor to NY Enterprise Report and WomenAndBiz.com as well as being one of the expert presenters for Social Media Magic University, and sitting on the board for the Business Leadership Network. She can be reached through her company at http://technologytherapy.com/