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Careers, Jobs, Small Business Seminars, Job Search Central, Job Searching & Resume Writing: The Building Blocks Of Branding: What You Really Need To Know To Brand Yourself Or Your Small Business

December 4, 2013

Program Locations:

Science, Industry and Business Library (SIBL), Conference Room 018

 

The creation of a brand is essential before the start of any marketing plan.  Just like a business needs a marketing plan, so does a job seeker.  After all, a resume is really a piece of advertising for yourself.
 
Geri Mazur discusses the foundations of branding and the importance of differentiating brand positioning.
 
Geri Manzur has spent the last 20 years creating brands for all kinds of businesses, from solopreneurs to Fortune 500 companies.  Today, Geri Mazur Marketing specializes in providing marketing coaching and consulting to small and mid-sized companies. 

 

Seating is on a first come, first seated basis unless otherwise noted.