- Home
- My NYPL
My Borrowing
My Shelves
My Community
- Explore
New & Notable
Collections
Made at NYPL
- Research
Electronic Resources
Tools and Services
Collections
- Using the Library
Get Oriented
Services
I am a...
- Locations
- Classes & Events
- Support the Library
- Help
Careers, Jobs, Small Business Seminars, Job Search Central, Job Searching & Resume Writing: The Building Blocks Of Branding: What You Really Need To Know To Brand Yourself Or Your Small Business
Friday, June 7, 2013, 12 - 1:30 p.m.
Program Locations:
Science, Industry and Business Library (SIBL), Conference Room 018 (Map and directions)
Fully accessible to wheelchairs

The creation of a brand is essential before the start any marketing plan. Just like a business needs a marketing plan, so does a job seeker. After all, a resume is really a piece of advertising for yourself.
Geri Mazur presents the foundations of branding…what a brand really is and the importance of a differentiating brand positioning.
Seating is on a first come, first seated basis unless otherwise noted.


