- My NYPL
Tools and Services
- Using the Library
I am a...
- Classes & Events
- Support the Library
Careers, Jobs, Small Business Seminars, Job Search Central, Job Searching & Resume Writing: The Building Blocks Of Branding: What You Really Need To Know To Brand Yourself Or Your Small Business
The creation of a brand is essential before the start of any marketing plan. Just like a business needs a marketing plan, so does a job seeker. After all, a resume is really a piece of advertising for yourself.
Geri Mazur presents the foundations of branding and the importance of differentiating brand positioning.
Seating is on a first come, first seated basis unless otherwise noted.