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Blog Posts by Subject: Industry Surveys and Profiles

Breaking News: Morningstar Available to NYPL Cardholders at Home!

Extry! Extry! Extry! Read all about it! Newsflash! Morningstar Investment Research Center — in the New York Public Library's subscription — is now available to NYPL Library Card Holders offsite.

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Small Business Research Tips: Trade Associations

Trade Associations exist for nearly every industry and can be valuable sources of information for new business owners and those doing industry research. Some trade associations offer continuing professional training and certifications, and many conduct market research, to keep their members up to date with industry data, reports and statistics.

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Brightest Star at SIBL? Morningstar!

Working at SIBL has distorted my vision; I seem to have this sixth sense: I see advertising for financial services. Brokerage accounts, mutual funds, ETFs, bank accounts (online and otherwise) - everywhere. Do normal people see these?

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Adventures in Marketing Research: First Research

A little while ago, I gave a presentation at a session for FastTrac® GrowthVenture™. These sessions have to be held outside the Library, and they're very brief with lots of information to cover, so there's no chance to do a hands-on demonstration. This time I was told by one of the participants that she had been to visit us here at SIBL, but wasn't able to find current industry information in her business area, cleaning services.

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