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New York Times - Small Business

You're the Boss Blog: Is Answering Your Customers’ Questions the Best Marketing Strategy?

February 27, 2013 - 1:17pm
Why don’t more businesses do what worked for Marcus Sheridan?

Conversations: Increasing Sales by Answering Customers’ Questions

February 27, 2013 - 11:16am
An installer of fiberglass pools uses an unconventional marketing approach to save his company and start a new venture.

The Next Level: Balance? Don’t Believe the Hype

February 27, 2013 - 8:00am
Five years later, I had three Inc. 500 plaques hanging on my wall — and I was divorced.

You're the Boss Blog: Business Owners Confront the Budget Impasse

February 26, 2013 - 3:00pm
They also consider ways to get a big software project back on track.

You're the Boss Blog: An Inside View of How We Recruit (Without Recruiters)

February 25, 2013 - 3:00pm
There is one principle we all agree on: always be recruiting!

You're the Boss Blog: The Money Shot: ‘Mercy, We’re in Season!’

February 25, 2013 - 1:39pm
Headed for 7-Eleven, the shipment of sunglasses will bring Sequoia Licensed Products a much-needed infusion of cash. Oh, thank heaven …

You're the Boss Blog: This Week in Small Business: The Clock Is Ticking

February 25, 2013 - 10:36am
The budget talks continue. Gas prices hit record highs. And someone raises $1.5 million on Kickstarter. Do you think it’s evil to recline in an airline seat?

Digital Domain: Bra-Selling Web Site Uses Algorithm to Determine Fit

February 23, 2013 - 6:12pm
After a frustrating two-and-a-half-hour fitting room ordeal, Michelle Lam helped launch a company to match women with bras online.

You're the Boss Blog: Learning Social Media Tricks From the Big Boys

February 22, 2013 - 8:00am
Once a year, Dell invites 10 of its loudest critics on an all-expenses-paid trip to Austin, Tex., to meet with the company.

You're the Boss Blog: The Money Shot: Smiles at the End of a Long Day

February 21, 2013 - 3:00pm
Maggie Winters, who owns a photography business, thinks she has the coolest job in the world.

You're the Boss Blog: Many Expect Budget Cuts to Hit Small Businesses Hard (But Not the N.F.I.B.)

February 21, 2013 - 1:10pm
The sequester would scale back programs at the S.B.A. According to the administration, loan guarantees would be reduced by $902 million. And the agency told the Senate Appropriations Committee that cuts to its counseling programs would force the agency's partners to turn away at least 33,000 business owners seeking assistance.

You're the Boss Blog: One Phone Call From Disaster

February 21, 2013 - 8:00am
If you have business partners, a buy/sell agreement isn't just important -- it's crucial.

Staying Alive: What I Took Home in 2012

February 20, 2013 - 6:12pm
Last year started well, so I decided I would pay myself a reasonable salary. But sales started to slump after two months, and I ended up stopping my salary in April.

Building the Team: Why We Never Use Professional Recruiters

February 20, 2013 - 2:03pm
I would bet good money that the recruiting industry will shrink over the next five years because of one company: LinkedIn.

You're the Boss Blog: How Do You Handle Employee Litigation?

February 20, 2013 - 1:02pm
Do you settle and move on? Or do you fight?

Small-Business Guide: Tips for Small-Business Owners to Avoid Employee Lawsuits

February 20, 2013 - 12:08pm
A small-business owner need not do anything wrong to be sued. But there are several ways to avoid lawsuits, and to minimize damages if they do occur.

The Money Shot: Meet Pumbaa, One Lucky Pig

February 19, 2013 - 11:44pm
Pumbaa lives at Whynot Farm on Snow Creek, where the owner calls him "a sweet hog whom we cannot bring ourselves to slaughter."

You're the Boss Blog: This Week in Small Business: Dish Mobs

February 19, 2013 - 8:00am
A $3 billion surplus? Slower growth in health costs? The top 10 most-taxed cities in America. And is your company planning to make a Harlem Shake video?

You're the Boss Blog: Why I Have No Health Insurance

February 15, 2013 - 10:30am
Too busy trying to start a company, Adriana Herrera struggled to find the money for insurance and the time to see a doctor.

You're the Boss Blog: Can You Capture the Soul of Your Business in a Photo?

February 14, 2013 - 7:08pm
If so, send it to us. No product shots, no marketing shots. We want photos that capture what it means to run a small business.

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