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New York Times - Small Business

You’re the Boss Blog: Regulators Warn Against Reimbursing Employees for Health Premiums

November 18, 2014 - 2:30pm
Even now, however, the issues remain complex and open to interpretation.






Bits Blog: Buying the Bricks for Your Online Storefront

November 18, 2014 - 1:24pm
E-commerce services help mom-and-pop shops achieve a more polished web presence.






You’re the Boss Blog: Today in Small Business: ‘Unrealistic Value Expectations’

November 18, 2014 - 12:47pm
A “beloved cookbook destination” loses its lease. A start-up that claims better search technology for real estate agents raises $6 million. Is celebrity-branded marijuana coming?

You’re the Boss Blog: Am I Too Important to Do Real Work?

November 18, 2014 - 7:00am
For years I’ve heard that leaders need to delegate and stay out of the daily work. But what if the work isn’t getting done?






You’re the Boss Blog: Today in Small Business: How Costco Codes Its Prices

November 17, 2014 - 12:32pm
Solving marijuana’s banking problem. The “ugly side” of Yelp. Are we running out of chocolate and turkeys?






You’re the Boss Blog: We Built the Company on Social Media. Here’s Why We’re Re-Thinking Everything

November 17, 2014 - 7:13am
When YouTube came along, we realized it was perfect for us: Let’s tell customers, in a video, exactly what we’d tell them if they walked into the store. But that was then.






You’re the Boss Blog: Today in Small Business: ‘Next Generation of Lender or Boiler Room?’

November 14, 2014 - 5:24pm
• Retail sales rebounded in October. Sliding oil and gas prices are giving Americans more money to spend. And Walmart tries a new kind of Black Friday.






You’re the Boss Blog: Building a Serious Website Without Serious, or Any, Coding Skills

November 14, 2014 - 7:01am
Bubble, a cloud-based tool, is for users who have never written a line of code.






You’re the Boss Blog: When It Takes a Woman to Design Products for Women

November 13, 2014 - 3:17pm
Amy Sheng is a co-founder of CellScope, a smartphone attachment that allows parents to take videos of a child’s middle ear that can be sent to doctors for an ear-infection diagnosis.






You’re the Boss Blog: Today in Small Business: Avoiding Bad Yelp Reviews

November 13, 2014 - 11:36am
Did this “cereal milk” start-up target the wrong market? Should small businesses have to offer health insurance to part-time workers? The ultimate list of start-up competitions, hackathons, business-plan contests and more.






You’re the Boss Blog: Today in Small Business: Demise of the Internet Sales Tax

November 12, 2014 - 1:16pm
American retail workers steal more than shoplifters. Pinterest says its male users have doubled in the past year. A company gets $100 million to remake the cash register.






You’re the Boss Blog: Today in Small Business: An S.E.O. Challenge

November 12, 2014 - 12:45pm
Military-friendly companies. Could a drop in lending be good news for small businesses? Is Igor Pasternak on the verge of revolutionizing shipping?






You’re the Boss Blog: Should Cow Wow Sell to Little Children or Big Children?

November 12, 2014 - 12:07pm
Chris Pouy couldn’t help but wonder: Had he picked the wrong audience for his drink?






Case Study: A Sweet Breakfast Memory That Connects With the Wrong Market

November 12, 2014 - 9:49am
Christopher Pouy founded Cow Wow Cereal Milk to bring a taste of his past to today’s children. But the milk is proving more popular with an older set.






You're the Boss: No More Stalling. Am I Going to Lay Off Workers or Not?

November 12, 2014 - 7:01am
We’re still losing money, but we ran the numbers on the total costs of doing a layoff — and here’s what we found.






You’re the Boss Blog: My New Site Is Up. Did I Get My Money’s Worth?

November 11, 2014 - 7:00am
The website developer charged me $26,500. And it probably cost another $32,000 to get the site up. What do you think?






You’re the Boss Blog: Today in Small Business: Start-Ups Founded by Women

November 10, 2014 - 12:04pm
Seven-day postal service. Republicans don’t always hate business regulations. Is maple syrup good for anything besides pancakes and French toast?






Wearing Your Failures on Your Sleeve

November 10, 2014 - 11:45am
In entrepreneurial circles, a start-up flop is now something to analyze and proclaim, not hide.






You’re the Boss Blog: Introducing Laura Zander, a Business Owner Trying to Figure Out Social Media

November 10, 2014 - 7:02am
Everyone told our new blogger she should go for it, and she went for it. And then the growth stopped. Now she is re-thinking everything, which is what she will be writing about.






You’re the Boss Blog: Why It Took Us So Long to Finish Our New Website

November 7, 2014 - 3:14pm
In April, we finally had enough photographs ready to load into the development site to get a sense of how it looked. It looked horrible.






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